College athletes are now allowed to monetize their name, image and likene s (NIL) thanks to an unprecedented NCAA ruling this week, to profit from marketing deals. The is already feeling the ripple effects, mild as they may be. According to and , the NFL Players A sociation has informed NFL agents they will be
Josh Richardson Jersey permitted to represent players in NIL marketing agreements.NIL deals are "not generally the subject" of NFLPA regulations, a Thursday memo informed agents. So NFL player representatives will be free to engage college athletes in striking such sponsorship or marketing deals. Pick Six Newsletter Crafted By The Best NFL Experts Get the day's big stories + fun stuff you love like mock drafts, picks and power rankings.
Jimmy Butler Jersey I agree to receive the "Pick Six Newsletter" and marketing communications, updates, special offers (including partner offers), and other information from CBS Sports and the Paramount family of companies. By pre sing sign up, I confirm that I have read and agree
Gabe Vincent Jersey to the and acknowledge Paramount's . Please check the opt-in box to acknowledge that you would like to subscribe. Thanks for signing up! Keep an eye on your inbox. Sorry! There was an error proce sing your subscription. "However, under the regulations," the memo reads, "it is the (agent's) responsibility to monitor and ensure that they are in full compliance with all applicable state and federal laws, as well as NCAA rules that impact the player's eligibility. Further, any NIL contracts entered into with college players by (an agent) should be wholly separate from any future ... services involving the negotiation of player contracts with ; for example, an NIL contract should not include any terms that require or condition any NIL
Tim Hardaway Jersey terms on the player later hiring that (agent) for NFL contract services." The memo concludes by noting that the NFLPA will continue to monitor the evolution of NIL agreements. For now, however, agents' involvement with college players cannot legally extend beyond NIL marketing representation. Take Auburn quarterback Bo Nix, for example
Max Strus Jersey , a projected top 2022 draft prospect who just Thursday . An NFL agent could technically negotiate future NIL deals for Nix, but only if the agreement doesn't legally dictate that agent would also represent Nix in the NFL.