Competitive pressure in
China Home Appliance market--where the bulk. The company has to find ways to lower its manufacturing costs while squeezing more profit out of its huge distribution network.
The inherent tension is well understood: Worldwide integration calls for cooperation and uniformity; local adaptation values independence and diversity.On the one hand, finding competitive advantage through expertise in integrated, worldwide operations, and on the other, focusing locally to meet consumers’ particular needs.
Competitive pressure in China Home Appliance market--where the bulk. The company has to find ways to lower its manufacturing costs while squeezing more profit out of its huge distribution network.
