Fighting Ad Fraud with Blockchain: Billions are lost annually to ad fraud. Blockchain's decentralized nature and immutable ledger offer a powerful weapon against fraudulent activities like fake impressions and clicks. This technology ensures ad delivery is secure and verifiable, giving advertisers confidence in their campaigns and delivering real results. Discover how blockchain is transforming the fight against ad fraud. https://www.togwe.com/blog/advertising/the-role-of-blockchain-in-transforming-digital-advertising/