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What Are the Best Practices for Seasonal SEO for Online Stores?

  • Hi everyone,

    Seasonal trends play a significant role in driving traffic and sales for online stores during holidays and other peak periods. I’m looking to understand the best practices for managing seasonal SEO effectively.

    Here are a few questions I’d like to discuss:

    • Should seasonal landing pages be created from scratch each year or updated annually?
    • How early should seasonal keywords and content optimizations begin?
    • What’s the best way to keep seasonal pages relevant after the season ends?
    I’ve seen some strategies recommended by an ecommerce SEO agency, like using evergreen content with seasonal updates or analyzing trends early. Has anyone here tried these methods, or do you have other tips to share?

    Looking forward to your insights and suggestions!

    This post was edited by davis smith at December 26, 2024 1:33 AM MST
      December 26, 2024 1:25 AM MST
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