Best WordPress email marketing plugins. Email is still one of the best ways to build relationships with clients and customers, but now it has become even more powerful. With all the tools available, anyone can run an effective email campaign at minimal cost.
No wonder Facebook, Twitter and LinkedIn are trying to replace email as your primary channel of communication. However, their databases are not as robust as that of Google's Gmail or Amazon's e-commerce platform which means you won't have the same level of insight into your clientele behavior with them. They also don't let you communicate directly to your customers unlike email which is considered a best communication tool with its unmatched level of engagement and conversion rate.