The hospitality business has been continuously expanding for decades and shows no signs of slowing down. Travelers that are... moreThe hospitality business has been continuously expanding for decades and shows no signs of slowing down. Travelers that are tech-savvy use the internet platforms to plan, book, and experience their journeys. To never get left alone, the hospitality sector is rapidly grasping the idea of data analytics and various ways in which incorporating web data into hotel pricing may aid revenue growth and improve customer experience.