Holding a virtual event is one great way to increase brand awareness and foster leads. But once the event is over, you’ll... moreHolding a virtual event is one great way to increase brand awareness and foster leads. But once the event is over, you’ll want to know how successful it was. There are a variety of different ROI metrics you can look at after holding an event, and honing in on those will give you a better idea of what went right, what went wrong, and what you can change in the future. Here are a few metrics to look at after your next virtual event.