Europe Craft Beer Market Outlook

Base Year: 2023

Historical Years: 2018-2023

Forecast Years: 2024-2032

Market Size in 2023: USD 37.7 Billion

Market Forecast in 2032: USD 67.0 Billion

Market Growth Rate: 6.57% (2024-2032)

How Big is the Europe Craft Beer Industry ?

The Europe craft beer market size reached USD 37.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach USD 67.0 Billion by 2032, exhibiting a growth rate (CAGR) of 6.57% during 2024-2032.

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Europe Craft Beer Market Trends:

The Europe market is primarily driven by the increasing consumer preference for unique and high-quality products has encouraged local breweries to diversify their offerings, fostering innovation in flavors, ingredients, and brewing techniques. Moreover, the growing trend of craft beer consumption among millennials and younger demographics has provided a significant boost, as these groups are more inclined to experiment with new and artisanal beverages. Furthermore, the rise of health-conscious consumers has led to the emergence of low-alcohol, gluten-free, and organic craft beer variants.

Additionally, the increasing demand for sustainable and environmentally friendly production methods has led craft breweries to adopt eco-friendly practices, which resonates with the values of today's consumers. The rapid expansion of beer festivals, events, and craft beer bars has also played a crucial role in raising awareness and providing consumers with access to a wider variety of craft beers. Besides, the regional and cultural diversity within Europe has contributed to the proliferation of locally inspired craft beers, offering distinctive flavors that appeal to both local and international markets.

Europe Craft Beer Market Scope and Growth Analysis:

The scope of the market is broadening due to the increasing consumer shift towards premium, high-quality, and artisanal beverages, which positions craft beer as a preferred choice over mass-produced options. Moreover, the continued expansion of craft beer establishments, including microbreweries, taprooms, and specialized beer bars, offers consumers increased access to a wider variety of craft options, enhancing the overall market reach.

Additionally, the growth of online retail platforms for craft beer has made it easier for consumers to access a diverse range of products, irrespective of location. The growing trend of sustainability and environmentally conscious production methods, where breweries are adopting green practices, has also contributed to a positive market outlook. The rising popularity of beer festivals, craft beer events, and collaborations among local and international brewers further expands the market’s visibility, creating new opportunities for growth.

Europe Craft Beer Industry Segmentation:

The market report offers a comprehensive analysis of the segments, highlighting those with the largest Europe craft beer market share. It includes forecasts for the period 2024-2032 and historical data from 2018-2023 for the following segments.

Product Type Insights:

• Ales
• Lagers
• Others

Age Group Insights:

• 21-35 Years Old
• 40-54 Years Old
• 55 Years and Above

Distribution Channel Insights:

• On-Trade
• Off-Trade

Country Insights:

• Germany
• France
• United Kingdom
• Italy
• Spain
• Others

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Competitive Landscape:

The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant. Additionally, the report features detailed profiles of all major companies in the food & beverages industry.

Key highlights of the Report:

• Market Performance (2018-2023)
• Market Outlook (2024-2032)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services.

IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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