A Brief Case Study of The Sportswear Brand Adidas
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    • Last updated August 13, 2021
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A Brief Case Study of The Sportswear Brand Adidas

Posted By Jacob Ryan     August 13, 2021    


Adidas is a popular sportswear brand that focuses on a variety of sports apparel and goods. It can be useful to understand an Adidas case study if you want to know more about the brand and write about it in your research or academic paper. With this being said, I will present a brief case study of Adidas in this article. I will also guide you on finding out Adidas case study swot analysis without you requiring an Adidas case study writer. Read on to know more.
A brief history of Adidas
Adidas is a sportswear brand that was founded in Germany. Two brothers originally created it, and their name knew the brand as Dassler Brothers. In 1949, the brand came to be known as Adidas. Adidas manufactures sports apparel, sports accessories, and sporting goods. It is also the second-largest sportswear brand in the world. To write a case study on Adidas, you can search for queries like Adidas case study help online for more background information. Also read: Enron Case Study
Adidas distribution and marketing
Adidas focuses on a chain of manufacturing houses in different countries globally. They also source most of their raw materials locally, although some patented technologies like their Ultra boost range of shoes come directly from their research and development headquarters in Germany. To know more about the marketing case study of Adidas, you should first understand the marketing strategies used by Adidas, which I have discussed down below. Relevant reference: Business Law Case Study Help
Adidas uses data and analytics to drive its marketing campaigns. It focuses on data-driven sources of information to make tailored campaigns for different places. Thus, Adidas also has offices and management set up in various countries worldwide. Therefore, marketing students may have to write an Adidas business case study where they will need to show how Adidas uses data analytics for its marketing campaigns.
Adidas SWOT analysis
SWOT stands for strengths, weaknesses, opportunities, and threats. It helps us to understand these different factors that affect a company’s position in the market.
Adidas' strengths may lie in their data-driven use of marketing campaigns, whereas their weakness might be in developing sustainable products in the future. Also read: Nursing Case Study Help
For opportunities, Adidas can use its market position to enforce climate consciousness and reinstate its brand value. However, threats may arise in the form of other big sportswear brands in the market competing for an equal share of the market space.
The above Adidas swot analysis will provide you an insight into creating swot analysis for different businesses. Although I have kept my lines short here, you should explain each factor of your swot analysis with examples and more detail. You can also try finding out an Adidas pestle analysis by searching online for Adidas pestle analysis answers or even Adidas case study answers.
The above article is a brief example of an Adidas case study solution. You can refer to it while writing your Adidas case study.