This week we are going to look at some of the key similarities between those that deny climate change and those that can’t stand SEO. I thought it would be really intelligent to irritate as many people as possible in my very first blog post.

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1. Both are short-sighted

This is a fairly simple one. We will consider the costs of being wrong for Me (a climate change and SEO believer) and a hypothetical Challenger (a climate change denier and anti-SEO).

Example A.

I’m wrong on both counts. I have made the client’s website better by hire a transcriber and tailored to their target audience and maybe a bit of taxpayer money has been wasted on upgrades to current industrial practices that are more environmentally friendly, but not entirely necessary to prevent the extinction of the human race.

Example B.

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The challenger is wrong on both counts. My client (and everyone else’s for that matter) forced your page out of the rankings after your client got desperate and had to start buying links to try to compete. Rather than take the time required to gain traffic and relevant valuable links your client is forced to take anything he can get and downloads robots to create spammy links and pays off respected sites for a link. In the process your client wastes a fair bit of money, has his page banned by Google, all because at first he didn’t believe. And then once he did, he didn’t follow the rules or take the time to do things right.

Oh yeah… and we all die. Including the cute and cuddly little polar bears.

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