In manufacturing and design, a mockup, or mock-up, is a scale or full-size model of a design or device, used for teaching, demonstration, design evaluation. A mockup is a full rendering of your design on one or more of the client's products like labels, business cards, stationery, and signage. 

A more complex mockup might show the client's book on a bookshelf or in a reader's hands, showing the world the product will inhabit. A mockup is a Packaging Mockup design of a web page or application that features many of its final design elements but is not functional. A mockup is not as polished as a live page and typically includes some placeholder data. It's useful to break down each part of that definition.

Why Do We Need Mockups?

• A mockup is a digital rendering or model of a product, either because it already exists and you want to use its image digitally or because it has not yet entered the production phase and the brand wants to show what the final result will look like.

• Mockups are digital photographs designed to show Art, posters, printable graphics, illustrations, paintings in the style setting.

• A mockup is a great way to see how your logo or design works in real-life situations and scenarios, be it on a magazine, a phone, or a car, the possibilities are limitless.

Varieties of Mockups:

• Logo Mockup:

A logo mockup is a template you can use to present your logo designs in a more realistic and creative way. Logo mockups come in all kinds of designs and with different background environments and layouts such as business cards, wood surfaces, signage, and more. These help you to present your logo designs to clients to show how the logos would look in a real-life environment.

• Photorealistic Paper Logo Mockups

Another collection of photorealistic logo mockup templates featuring paper-based backgrounds. These mockups come with smart objects as well.

• Paper Bag Mockup:

We are pleased to share with you this realistic Paper Bag Mockup which you can use freely to showcase your next branding project. Showcase your design in realistic appearances. These mock-up files use smart object features which help you change the design just in seconds.

• Coffee Pouch Mockup:

So if you’re not satisfied with the designs you find on your local shop’s products, then create your own. Both the bag and its background are easily editable, enabling you to bring your personal touch to the scene in a matter of seconds. 

Insert engaging patterns mixed with your brand’s logotypes or simply showcase your designs with illustrations and coffee beans and coffee cups images, and don’t forget to include all the information a coffee drinker must know including the grind and the weight.

• Cup Mockup:

Designing your brand’s marketing assets has never been easier! Free coffee cup branding PSD mockup to showcase your coffee branding design in a photorealistic style. Mock-up is a very rich resource, it is an indispensable factor when you build a brand identity. 

Putting your logo/brand on many types of mockups will create more inspiration and enrich your brand. In addition to coffee cup mockups

Conclusion

Mockup is a medium or high detailed static representation of the design. Very often a mockup is a draft design or even the actual design layout. Mockups are very good for the approval of interested persons, who aren’t involved in the development of the design. Having interactive mockups can make a huge difference in the overall product development process.