Cloud services increasingly offer more advantages to companies in terms of flexibility, scalability and agility. Data management is no exception, especially in a context like the current one, where information needs to be accessed remotely. That is why they will delve a little deeper into the possibility of managing data on cloud platforms: Cloud Data Management.

What is it about? 

Cloud Data Management is a platform that coordinates and manages mission-critical application data across cloud services. Both public and private, while offering data management features such as backup, disaster recovery, archiving, compliance, search, analysis, and copy management of data in a single platform that can be run from anywhere. 

There are various reasons to use cloud services for data backup Salesforce. For some, it's about getting up to speed on the cloud first steps, like adopting Salesforce, for example. Some talk about cost reduction. But for many others, it's mostly about getting out of a data center business to focus on core competencies. Of course, speed and agility for production and development are also essential factors.

In any case, in all conversations about strategic visions or a need to scale the business and innovate at the pace of the competition. Cloud services are essential to speed up business processes and make them grow.

Applications and benefits of cloud services for data management

There are almost as many applications as there are benefits of cloud services for data integration. If you haven't heard of them yet, it's time for you to get to know them:

Cloud Test Data Management: Cloud Test Data Management is an application of cloud services that frees developers from one of their most routine tasks, leaving them time for more strategic and innovative things. Specifically, this application automatically generates safes with the correct test data (realistic and high quality) at the right time.

Cloud-integrated contact data verification: these kinds of tools are a great benefit for an organization, in which users in areas such as marketing, sales, or customer service can take advantage of salesforce backup and restore. 

Thanks to this verification, the risks related to the quality of the information disappear or are minimized, business knowledge is expanded through data enrichment (DaaS), the accuracy of salesforce backup forecasts increases, and it is possible to carry out a Better tracking of registrations and their conversions. Have you experienced leveraging data as a service (DaaS) to improve contact data verification?

Cloud Customer 360 for Salesforce: What is already a classic cloud service builds its strength on its ability to automatically clean, manage, and consolidate Salesforce account and contact data. With this application, the benefits are as significant as the identification of duplications, the validation of data, and the variety of views of different hierarchies for a better contextualization of the information or the combination of customer records from different data sources.

The advantages of cloud services are many. The options and alternatives are even more. And more and more companies are opting for cloud platforms to manage Salesforce data backup and take their business to the next level.