The correlation between sport and technology has been increasingly strong in recent years; sporting events, especially in the professional field, take advantage of technological systems not only to improve the fairness of the game but also to guarantee spectators the use of content from anywhere in the world.

Among the technologies that are significantly increasing their popularity is the live stream, a tool that allows sports and entertainment enthusiasts to spend several hours relaxing comfortably seated on the sofa?

The impact of live streams on sport

In order to have a clear idea of ​​how live streaming has revolutionized the enjoyment of sports and entertainment, it is interesting to analyze online platforms such as Hesgoal, one of the best-known and most used platforms by gamers and influencers who love to entertain on these issues, but it is not the only tool on which it is possible to find a live stream. In recent years, more and more influencers and viewers have preferred to view sports and entertainment content on digital platforms.  

Such online sports streaming sites have a significant impact considering the number of users they manage to capture. A subscription to watch football, the NBA, or any other sport, in addition to being subscribed to traditional platforms, has significant advantages in the use of digital platforms, which with some qualitative compromises, still manage to guarantee the use of the contents. Apart from this, such online sports streaming platforms offer the following:

• Ease of accessing- The presence of dedicated applications on smart TVs and the ease of accessing online content allow sports enthusiasts to spend a lot of time without thought.

• Real-time streams- The increase in digital platforms allow you to view sports and entertainment content in real-time more and more.

• Low cost and greater versatility- Online platforms guarantee low costs and greater versatility in tariff plans; even the most demanding fans are increasingly choosing live-streaming online platforms to lower overall costs.

The reasons for the evolution of the live stream

The live stream revolution is certainly not due to a particular event, but an exponential evolution has meant that the use of live content on digital platforms is currently considered on a par with physical ones. Such a remarkable process of change is mainly given by the benefits that live streams are able to guarantee to consumers and sports and entertainment enthusiasts.

Among the most obvious reasons is the ease of use of the new live-streaming platforms. If, until a few years ago, installing an application and using it wasn't within everyone's reach, with the introduction of QR-Codes and neophyte-proof technological systems, it would be possible to start a live broadcast on Hesgoal in seconds.

Added to this advantage is the ability to watch live-streamed content whenever you want. Although these solutions were created to view entertainment and sports events in real-time, most of them allow you to view content whenever you want, even on demand. Being able to pause multimedia content and resume it when you want is a feature increasingly sought after by consumers.