Hotel interior design becomes the crucial element to craft the ideal escape for guests. Apart from food and accommodation, the décor scheme plays a significant role in creating a desired vibe. While brands these days are trying to inject innovation into hotel interior design, it is important to find out the aspects that can offer a competitive edge. 

The hospitality industry is highly competitive in Thailand. Therefore, brands are struggling to attain the desired recognition. Here is how different architectural elements can be integrated innovatively with hotel interior design in Thailand to outperform the competition. 

1. 1. Biophilic design: A popular concept for hotel interior design is to incorporate as many natural elements as possible. For instance, wood, water and greenery are used to create a calming environment.
   2. Interactive art: Did you know creativity plays an important role in creating memorable experiences? Hotel interior design, therefore, becomes incomplete without interactive art installations. 
   3. Accents: An experienced hotel interior designer knows how to use colours innovatively to make accents. Hospitality brands are using vibrant colours for creating a lively atmosphere. Keep in mind that accent colours are not only limited to wall paints. Nowadays, designers are getting innovative by introducing accents in furniture and artwork.
   4. Minimalist design: Nowadays, most designers are inclined towards elements that invite a sense of calm. You can use neutral colours to use the minimalistic approach innovatively. 
   5. Vintage design: Yet another innovative way to attract potential customers is by adding a vintage or retro vibe. The nostalgic feeling is the smartest way to revamp the interior design of a hotel.
   6. Sustainable design: Sustainable development has become a priority for the majority of hospitality brands. Even the biggest players in the industry are focusing on eco-friendly materials and sustainable design elements.
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• Local culture: Authentic experience of interior design in Thailand can be incorporated with artwork and textiles. Design elements that exhibit local culture are innovatively implemented by designers to create a unique and memorable experience for the guests.

• Personalization: Apart from the standard design statements, hotel brands are now offering the provision of customization. The innovative way of customizing décor is not just great for a comfortable experience but also offers a competitive edge.

Inspired by the rich culture and glorious growth momentum, interior designers in Thailand are predominantly using innovation to help their clients meet organizational objectives. In other words, the key elements are focused on creating a design that is worthy of reviving memories. 

Final words 

Design elements can have a significant impact on the overall experience of a guest at a hotel. A well-designed hotel is one that creates a welcoming atmosphere. In order to attract guests, brands are now focusing on the above mentioned innovative design ideas. If you wish to incorporate any of these, get a quote from Soho Hospitality. Here you can leverage the expertise of the most experienced hotel interior designer in Thailand. The designers at Soho can help you implement innovative ideas and reinforce your brand’s identity.