Sensitive skin can be very tricky to care for. It can be jarring to find the right productsto target skin problems without exacerbating them or irritating your skin.
What is Sensitive Skin?

Sensitive skin is a very common condition. People who have sensitive skin are more likely to suffer from skin inflammation, irritation, dryness, and reactions. Sensitive skin is also greatly affected by seasonal and environmental changes.

Sensitive skin is more prone to sustain damage to the skin barrier and reacts harshly to certain dyes, harsh ingredients, fragrances, sulphates, and parabens. People who suffer from skin redness, inflammation, rosacea, eczema, and dermatitis fall into this category.

Regardless of whether you have dry, oily, normal, or combination skin, you might still have sensitive skin.

Some Factors that AffectSensitive Skin
Genetics and Age: Sometimes people are just genetically predisposed to have skin that is sensitive and prone to react badly to surfaces, elements, and ingredients. As we get older, our collagen reserves start depleting, making the skin thinner and as a result, more sensitive.

Sun Damage: Exposure to the sun’s UV rays can weaken and damage the skin’s natural barrier, making it more sensitive and reactive. To adequately protect your skin from sun damage, apply sunscreen before going out.

Stress: Chronic stress causes a chemical response in the body that makes it more sensitive and reactive. Stress can trigger inflammatory responses in the body, worsening skin conditions like psoriasis, eczema, and rosacea.

Over-Cleansing: Cleansing your skin too much and too often can strip your skin of its natural oils and in the long run, cause a lot of damage to your skin barrier. A damaged skin barrier cannot fight off acne and inflammation, making the skin more sensitive and reactive.

Over-Exfoliating: Exfoliating your skin too much can irritate your skin and damage your skin barrier. It is generally recommended that people with sensitive skin only exfoliate once a week, to avoid redness and inflammation. Over-exfoliating does more harm than good, and may even make the skin more sensitive to products.

Harsh products: Some products are particularly unsuited to sensitive skin types. They might contain ingredients that are too harsh for the skin to bear and may cause even more breakouts and inflammation. The product may not even be harmful to most people, but high concentrations of actives may be too intense on sensitive skin and damage the skin barrier. Products that contain strong fragrances, sulphates, and parabens and are too invasive for the skin to handle can cause more harm than good when it comes to sensitive skin types.

Sensitive skin can be difficult to select products for, but the skincare industry has come very far with innovation and offers an abundance of options to treat your sensitive skin concerns. You can find products that address all your skin concerns, andcustomize your skincare routine to suit your skin type and soothe other problems you may be suffering from.

SEREKO and Psychodermatology Psychodermatology is a fairly new discipline that combines the studies of dermatology and psychology and works to control stress-induced skin problems like inflammation, recurring breakouts, rosacea, etc.

SEREKO, India’s first Psychodermatology brand has an entire range of skincare products that fight stress-induced skin problems and are gentle and effective enough to suit sensitive skin types. With a wide range of products enriched with NeuroCalm® SEREKO’s products offer a plethora of skin benefits, while enhancing mood by lowering cortisol levels, elevating serotonin output, and putting the mind at ease.SEREKO’s products also work to reverse the damage caused to cells in the body bychronic stress.Studies have also shown that NeuroCalm® infused products help reduce skin sensitivity by 33%and improve skin redness by 50%. The Complete Routine for Sensitive Skin

Formulated with sensitive skin in mind, SEREKO has a sensitive skincare regime that works to serve all your skincare needs and is backed by mood science to repair your skin and ease your mind.

Step 1: Cleanse your skin with SEREKO’s Clarifying Face Cleanserin your AM and PM routine to deep cleanse your pores and experience an instant glow. The formula is a lightweight foam that works to remove dirt, sebum, and debris without drying it out, leaving your skin looking clean, fresh, and glowing.

Step 2: Liberally spray SEREKO’s Clarifying Toner on your skin to balance your skin’s pH and face oils. Use it in your AM and PM routine, and even throughout the day to refresh and hydrate your skin.

Step 3: To target specific problems like acne, aging, and hyperpigmentation, use SEREKO’s Clarifying Serum during your PM routine and reap the benefits of 15+ potent plant-powered actives in your sleep.

Step 4:To lock in moisture and deeply hydrate your sensitive skin, use SEREKO’s Clarifying Moisturiser.Whileincredibly gentle, it balances skin oils, fights recurring acne, and fades hyperpigmentation. Moisturiser works to seal all products layered into the skin and forms a protective barrier for the skin.