• Usability

Your goal when creating your website is that anyone can access your content. Hence ensure that the average user can use it. Simplify your website usage as most of your visitors are not coders. Websites that are simple to utilise have a higher probability of gaining clients’ interest and promoting business. Usability can be expanded by displaying product and service information in a clear, concise manner. Ensure that your website has all the features a user would need for the site to be accessible.

• Functionality

Ensure everything on your website is working. Is the website itself functional? Are the links working? Does it have the features your business needs? A good website should be fully functional and have features that suit the user.

• Domain and hosting

Ensure that you choose a domain and web hosting services that align with your brand. Avoid shared hosting, as it will have an impact on your website performance and SEO ranking.

As you design your website, ensure the design is clean and appealing. A quality design is attractive and easy to read with intuitive navigation. Also, your website should be SEO friendly.

• Speed

Website speed can create or break your business. A good website page should take three or fewer seconds to load. If it doesn't load within these seconds, the user will leave the site to your competitor's page. They will probably never return and will have a bad impression of your brand. To avoid this, ensure that the speed of your website is fast.

• Content

Users are very picky with what they want and love to read. As you design your website, ensure you understand your audience and the content they need. Create compelling and engaging content. You can also use video (audio-visual) content more than written content to capture your audience attention quicker.

• Compatibility with multiple browsers

As technology advances, the number of internet browsers is steadily growing. From Mozilla to chrome to safari, the browsers are too many to keep up. To avoid keeping up with every update, ensure your website is compatible with many internet browsers. Don’t limit it to one or two browsers.

• Mobile friendly

With today’s technology, approximately 95% of mobile users use their mobile devices to search for products and services on the internet. To ensure that you reach the majority of the population, make your website mobile-friendly. You don't want to lose customers because your website is unresponsive on their mobile devices.

If you need help designing a great website, look no further than Anchor Digital. We will create a website for you that will be appealing and user-friendly. Visit our website or contact us for more information.